onTracker

For tracking companies and GPS installers

White label GPS tracking software, delivered under your brand

We hand you the complete tracking platform with your name on it. You sell, you bill, and you keep the customer relationship.

En resumen

A white label GPS tracking platform is a complete satellite tracking system delivered under the brand of the company that buys it. Grupo Datasoft provides the Android and iOS apps with your logo, the web monitoring platform on your own domain, and managed servers, and migrates the GPS trackers you already have installed without changing hardware. Setup takes 24 hours.

The problem was never the GPS. It is who owns the customer.

If you are reselling someone else’s platform, your customer opens an app that does not carry your name every single day. The day that vendor raises prices, changes the terms or simply shuts down, the customer base you spent years building does not follow you out the door.

The obvious alternative — building your own platform — costs a permanent software team: protocols from dozens of tracker manufacturers, two mobile apps that have to keep pace with Google and Apple, and servers that are not allowed to go down.

White label solves both at once. The brand and the customer relationship are yours; the software and the infrastructure are ours to worry about.

Resell, build, or go white label

The three ways into the GPS tracking business, and what each one costs you in money, time and control.

Comparison of reselling another vendor’s platform, building your own from scratch, and using a white label GPS tracking platform
ModelBrandControlCostTimeRisk
Reselling someone else’s platformThe brand belongs to the vendorYou control neither pricing nor featuresPer-vehicle fee that grows as you growImmediateIf the vendor raises prices or shuts down, the customer base you built does not move with you
Building your own from scratchEntirely yoursFull controlA permanent software teamEstimated 12 to 24 monthsGPS protocols, two mobile apps and servers that cannot go down are continuous work, not a one-off project
A white label platformWhat we offerYour brand, your domain, your appsYou set the plans, the prices and the customer relationshipInfrastructure subscription, not a fee per installed vehicleSet up in 24 hoursThe infrastructure is our problem, not yours

Pricing depends on device count and hosting, and is quoted over WhatsApp.

How the rollout works

  1. 01

    You repoint the GPS units you already have

    The trackers already installed in your customers’ vehicles are pointed at our servers by configuration. Nothing is uninstalled, nothing is replaced, and no vehicle has to be visited again.

    No hardware changes
  2. 02

    We publish your platform and your apps

    Your web panel goes live on your domain and your apps are built under your brand. The setup itself takes a day; publication depends on each store’s review time, which is outside our control.

    Set up in 24 hours
  3. 03

    You bill your own customers

    You define your plans and your prices. Subscription billing is already inside the app. What you invoice is yours — we only charge you for the infrastructure underneath.

    The business is yours

The detail that changes the business

The app bills your customers for you

Every user sees which plan they are on, how many days are left and a button to renew, inside the app. You do not have to build a billing system, chase anyone over WhatsApp for payment, or keep a spreadsheet of expiry dates.

You set the plans and the prices. What you invoice is yours — we only charge for the infrastructure that keeps the operation running.

App subscription screen showing the plan, the days remaining and a renew button
Plan, expiry and renewal inside the app

What we hand over

Android and iOS apps under your brand
Your logo, your name and your colours, published on Google Play and the App Store under your own developer account.
Web monitoring platform
The panel where your team manages vehicles, customers, users and day-to-day operations.
Your own domain
The platform lives on your domain or subdomain. Your customers never see our brand.
Built-in subscription billing
The app ships with plans, expiry dates and renewals. You can charge from day one without building anything separate.
Managed servers
We run the infrastructure, the GPS record storage and the maintenance. You do not administer servers.
Technical support
Hands-on help through the migration and ongoing support on the platform.

Questions buyers actually ask

What is a white label GPS tracking platform?

A white label GPS tracking platform is a satellite tracking system delivered under the brand of the company that buys it, not the brand of the company that built it. You get the Android and iOS apps carrying your logo, the web monitoring platform on your own domain, and managed servers. Your customers see your brand at every step and never see the vendor’s.

Do I have to replace the GPS trackers I already have installed?

No. The platform is compatible with hundreds of GPS tracker models from practically every manufacturer on the market. Migration is done by pointing the existing units’ configuration at our servers, without uninstalling, replacing, or revisiting any vehicle. That matters because the real cost of switching platforms is not the monthly fee — it is sending a technician to every vehicle.

Whose developer account are the apps published under?

Yours. The Android and iOS apps are published on Google Play and the App Store under your own developer account, with your name, your logo and your colours. This is the line between a platform that is merely customisable — where you can change the logo on the web panel but the mobile apps still carry the vendor’s name — and one that is genuinely white label.

How long until my platform is live?

The full setup takes one day: your web platform runs on your domain and your apps are compiled under your brand. Publication on Google Play and the App Store then depends on each store’s review time, which no vendor controls.

How much does the platform cost?

Pricing depends on the capacity you need, measured in number of devices, plus hosting. We charge a monthly subscription covering GPS record storage, system maintenance and infrastructure. We do not publish a price list: message us on WhatsApp with your device count and we will quote it.

Do you charge anything to my customers?

No. You set your own plans, prices and billing, and you invoice your customers directly. We only bill you for the infrastructure. The app includes the subscription module so you can manage plans, expiry dates and renewals from day one.

Do you also sell GPS hardware?

No. We sell the platform and the infrastructure, not devices. That is deliberate: a vendor who makes money selling you trackers has a reason to make compatibility with other manufacturers’ hardware less convenient than it could be. We are only paid for the platform, so migrating whatever you already own costs us nothing to support.

Who is behind onTracker?

onTracker is built by Grupo Datasoft Ltda., a software company based in Cali, Colombia, with 19 years of development work. The consumer app is published as onTracker on Google Play and the App Store; the white label platform is the same system delivered under our customers’ brands.

Tell us your device count and your country

With those two numbers we can put together the full quote: apps under your brand, the platform on your domain, servers and support.

Get a quote on WhatsApp

+57 300 916 3131 · atención únicamente por WhatsApp